Wednesday, September 23, 2009

Honda Adjusts City and Jazz Prices: Can We Catch Up?

Honda Cars Philippines, Inc. announces plans to adjust the suggested retail prices of its mighty subcompacts, the Honda City and Jazz models. Effective October 1, 2009, all City and Jazz models will have minimal increase in price amounting to Php 5,000 and Php 10,000, respectively. The 1.3-liter A City variant with manual transmission will be priced at Php 681,000 while the 1.3-liter S Jazz variant with manual transmission will be priced at Php 732,000.

The announcement ends the introductory prices of the City in January 2009, when the 3rd generation model was officially launched in the local market.

The entry of the 3rd generation City and 2nd generation Jazz in the market reinforced Honda’s claim on the passenger car segment. This year’s combined City and Jazz sales from January to August more than doubled as compared to the same period in 2008. Such favorable market acceptance enabled Honda to increase its total passenger car sales by 35%.

Bearing refined and class-leading features that are once reserved for luxury vehicles, the City neatly merges modernism with practicality for an ultimate driving pleasure. The launch of the 3rd generation City simply changes the rules on how subcompacts should be like.

The Honda Jazz also ups the ante for subcompacts. This multi-awarded model has been acclaimed for its remarkable use of space, thanks to its versatile ULTRA seats. Its innovative seat configurations can accommodate almost anything- be it tall, long or any utility items.

Just like any other Honda vehicle in the country, the City and the Jazz models are equipped with an advanced i-VTEC technology that makes the most out of every drop of fuel. By employing valve timing combination that pumps in fuel only as needed, the i-VTEC engine creates a perfect blend of remarkable fuel economy and optimum power output.

Apart from outstanding fuel efficiency, Honda vehicles are also engineered to pass the stringent European Emission Standards that regulate the amount of pollution that can be released into the atmosphere. Among local manufacturers, Honda is the only brand that has reached EURO 4 levels for all its model line-up.